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2024 Compliance Deadlines on Amazon for EU Sellers

Any European entrepreneur who wants to start a career in the retail market is aware of Amazon, which is considered one of the pioneers in the sphere of e-commerce. Over the years, the company has become a sweet spot for people who want to do business online because of its simplicity and reliability. On the other hand, any person who seriously considers entrance into the Amazon seller’s market should be aware of the strict regulations and policies required to maintain healthy relationships between the platform, seller, and customer. If you desire to follow Amazon’s policy irrefutably, your chances of succeeding with your business are pretty high since a quarter of the sales end up in the European market. In any case, let’s not waste another minute and take a look at some of the most important dates of EU Amazon Compliance 2024.
EU Amazon Compliance 2024


DAC7, or the 7th Amendment of the Directive on Administrative Cooperation, is a special requirement that obliges Amazon to provide the necessary information regarding the seller to the relevant authorities. Every seller whose revenue surpasses the amount of  €2000 or processes the number of transactions equal to or greater than 30 automatically becomes a subject of verification. What is the purpose of this regulation, you may ask us? One of the directive’s goals is the implementation of transparency in accessing data connected with VAT and tax payments. If verification fails, the owner’s profile may be blocked, and all funds may be frozen.

EU Batteries Regulation

EU Batteries regulation is a new compliance document presented to global attention in 2023. As you may understand, it is aimed at controlling the distribution and use of any goods or products that contain batteries or related devices. According to this regulation, every battery that is engaged in the retailing process should be marked by the CE (European conformity) certification and have a legal EU representative. Еhe necessary details should be submitted by August 18, 2024. In case of non-compliance, you risk being subject to sanctions, including removal of your listings.

General Product Safety Regulation (GPSR)

According to the GSPR, every seller engaged in the retail of non-food products will have to prepare a list of confirmations to certain requirements. First of all, your production should meet the labelling and packing requirements. In addition to the EU battery regulation, your production requires a representative in the country where your retail operations are located. The information on the output should be provided in the country’s language where the retail activity is taking place. The requirements should be fully met to comply with the regulation until December 13, 2024. In case of non-compliance, the seller risks receiving warnings that, if repeated, turn into a ban on certain activities.
EU Amazon Compliance 2024

Market Surveillance Regulation

Firstly, it’s worth mentioning that every seller engaged in retail activity inside the European Union becomes subject to the Market Surveillance Regulation. The regulations are intended to protect the European Amazon market from unsafe products and prevent the influx of low-quality goods into European markets. In addition to protecting customers, the Market Surveillance Regulation also protects businesses from unfair competition by those who ignore the rules. Failure to comply with the requirements may result in account blocking and deletion of your Amazon listings.

Conclusion on EU Amazon Compliance 2024

Compliance with the EU requirements is an important step that ensures the successful cooperation of European entrepreneurs with Amazon. If you want to make your retail business successful, it’s necessary to keep up with legal innovations, provide transparent access to the necessary data, and meet compliance deadlines. If you’re looking for assistance with Amazon account registration, don’t hesitate to contact us. Our managers will guide you through every step of Amazon account registration and verification so you can start selling with ease!

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